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Tessa Digital
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Mar 13

What is SQL And Why Is It Used by Digital Marketers?

Why is SQL important in marketing industry? — SQL (Structured Query Language) is a programming language used to manage and manipulate relational databases used in a variety of industries and applications, from managing customer data in marketing to tracking financial transactions in banking. In this article we will examine the far-reaching results of SQL functionalities in digital marketing…

Digital Marketing

3 min read

Digital Marketing

3 min read


Oct 12, 2022

Fighting spam while you search for a job online

Spam is usually associated with unsolicited emails. Nowadays we have spam in almost all aspects of our lives from SMS, to snail mail, to unsolicited phone calls, and even to job search — regardless of whether you are searching for job, or for talent. Even seasoned recruiters who should be…

9 min read

Fighting spam while you search for a job online
Fighting spam while you search for a job online

9 min read


Oct 5, 2022

Facebook mobile app resets your settings to default upon manual login

This post is for those who turn off ‘Show when I am active’ option before scrolling through Facebook on your phone — Did you know that every time you login with your username and password to your Facebook mobile app your preferences are set back to default? One of those settings is “Show when I am active” option. …

Facebook Settings

2 min read

Facebook mobile app resets your settings to default upon manual login
Facebook mobile app resets your settings to default upon manual login
Facebook Settings

2 min read


Oct 4, 2022

Don’t delete your LinkedIn profile, set it to hibernate instead

(Don’t delete your Facebook profile either, it could make you money) — We are all humans and can act impulsively at times. If a situation or emotions prompt you to delete your LinkedIn profile — don’t do it. LinkedIn has a ‘Hybernate’ option which hides your profile just as if you deleted it, but it still gives you time to cool off…

Digital

2 min read

Don’t delete your LinkedIn profile, set it to hibernate instead
Don’t delete your LinkedIn profile, set it to hibernate instead
Digital

2 min read


Nov 11, 2020

Why Jamie Dimons of the Corporate World Can’t Force People Back to Offices

Key points: Big banks CEOs want people back in offices arguing that productivity-wise WFH has demonstrated shortcomings. Other industries continue to promote working from home. Changes in business operations from retail, services, and hospitality to real estate and studying are affecting the big corporate office traditional idea of work. The…

WFH

7 min read

Why Jamie Dimons of the Corporate World Can’t Force People Back to Offices
Why Jamie Dimons of the Corporate World Can’t Force People Back to Offices
WFH

7 min read


Nov 4, 2020

How to Delete Your Past Facebook Activity

The US presidential elections are today. Many of us will soon come to regret things we did or said on the political battleground of social media world. Why? — Because more often than not we’d discuss those controversial topics using emotions instead of reason. Those comments, born out of emotional thinking are then left abandoned and forgotten somewhere in the Facebook universe waiting to resurface the next time someone decides to look us up.

Facebook

1 min read

How to Delete Your Past Facebook Activity
How to Delete Your Past Facebook Activity
Facebook

1 min read


Oct 25, 2020

Your Facebook Digital Footprint is Everywhere You’ve Never Been

How to remove (and control) your activity off and on Facebook Facebook has become a toxic swamp of comments, emotionally fueled discussions, dismissive and distrustful attitudes used as shields while navigating the social media battleground. Needless to say much of these words will turn into regrets. The remnants of Cambridge Analytica’s past practices in manipulating people’s emotional behavior coupled with everlasting…

Facebook

2 min read

Your Facebook Digital Footprint is Everywhere You’ve Never Been
Your Facebook Digital Footprint is Everywhere You’ve Never Been
Facebook

2 min read


Oct 22, 2020

Facebook Personal Profile Organic Reach: an experiment

Conclusion: If we don’t interact with our friends’ posts, Facebook will eventually stop showing their activity in our news feed. However, it will continue showing comparable number of sponsored ads. This makes me wonder if CTR would potentially be higher when targeting active users who barely interact with friends on…

Facebook Marketing

2 min read

Facebook Personal Profile Organic Reach: an experiment
Facebook Personal Profile Organic Reach: an experiment
Facebook Marketing

2 min read

Tessa Digital

Tessa Digital

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